Indian tyre maker secures a place among the world’s top three strongest tyre brands, reinforcing its leadership through brand strength, innovation, and consumer trust.
MRF Ltd. has been recognised as India’s Most Valuable and Strongest Tyre Brand in the Brand Finance India 100 – 2026 report, further cementing its position as the country’s leading tyre manufacturer. The Chennai-based company has also earned a place among the world’s top three strongest tyre brands, highlighting its growing global reputation for quality, innovation, and reliability.
According to the Brand Finance assessment, MRF achieved a Brand Strength Index (BSI) score of 87.7 out of 100, reflecting exceptional performance across key brand metrics, including customer trust, market leadership, product quality, and brand familiarity. The company also retained its position among India’s Top 50 brands across all industries, underscoring the strength of its brand beyond the automotive sector.
MRF’s strong brand performance has been driven by decades of investment in research and development, advanced tyre technologies, premium product quality, and an extensive distribution network. The company manufactures tyres for passenger vehicles, commercial vehicles, two-wheelers, off-the-road equipment, aircraft, and motorsports, serving both domestic and international markets.
The recognition also reflects MRF’s continued focus on innovation, safety, and performance, enabling the company to maintain a strong competitive position in an evolving global tyre market. Its presence in motorsports, original equipment partnerships, and premium replacement tyre segments has further strengthened brand recognition among consumers and industry stakeholders.
MRF Chairman and Managing Director K. M. Mammen described the recognition as a reflection of the trust placed in the brand by millions of customers and reaffirmed the company’s commitment to delivering high-quality products while continuing to invest in innovation and engineering excellence.
The latest Brand Finance rankings highlight the growing global competitiveness of Indian tyre manufacturers. By securing its leadership position in India and ranking among the world’s strongest tyre brands, MRF continues to strengthen its international reputation while reinforcing India’s presence in the global automotive and rubber manufacturing industries.